Situations BEI Can Help Address


Impact Mapping

How BEI Can Help

  • “New funding has expanded our service offerings. To be effective, we have to be aligned on how our programs work. We can’t afford to have people pulling in different directions.”

  • “All eyes are on a new program we just purchased, and delivery has to go well. The learning objectives are clear.  But, to optimize value, we need to map out the intended application of the training.  Just giving people new skills and knowledge is not enough. We need clear performance expectations.”

  • “A costly program has been offered for several years.  People are not clear on why it exists or how it is supposed to be used.  There are limited resources and these funds could be used elsewhere.  It's time to better understand the intended value of this program.”
For an initiative to work – whether it’s a training program, a client intervention, or a new product rollout – people have to understand the expected behaviors and outcomes as well as their relationship with the broader business goals. We help organizations "see the hidden wiring" of how their initiatives should work. On the program level, we can delineate the connections between Learning (what participants should learn), Behavior Change (what behaviors participants should change in their job based on the learning), and Results (what results should we be able to observe for the organization based on this behavior change). On the job or team level, we can clarify who needs to do what, when, and with whom for a new product or service launch to work. This clarity enhances expectations and accountability for participants, specifies responsibilities across job roles and functions, and illuminates intended impact for supporters.

Mapping the program dimensions and understanding performance expectations on the level of the learner, the organizational unit, and broader organization is the first step in BEI’s evaluation process to clearly and coherently understanding how a program or intervention is intended to work. For years, BEI’s clients have found such great value just in this “pre-work” that it is now offered as a stand-alone service.