Design and conduct practical impact evaluations of training programs and other change and performance improvement initiatives – from short cycle innovation “sprints” to multi-month global learning programs!
Our rapid impact evaluation approach updates the highly regarded Success Case Method (SCM) to evaluate and accelerate the impact of strategic initiatives.
Learn directly from the originator and thought leader of the SCM, Professor Robert O. Brinkerhoff, and evaluation scholar, Dr. Daniela Schroeter. Both completed dozens of impact studies for such organizations as International Red Cross and Red Crescent, World Bank, World Meteorology Organization, Cargill, Kellogg Foundation, Merck, Ford Motor, Fannie Mae, Stanford University, INSEAD, and many more leading global companies, agencies, and foundations.
Change-program leaders, HR, learning and development professionals, project managers, performance consultants, instructional designers, and others who are responsible for driving results from performance improvement and change initiatives.
Are you looking for the best approach to evaluate your training, innovation, or performance improvement initiatives? The answer is Brinkerhoff’s Success Case Method (SCM) certification. The SCM is a validated, reliable strategy for quickly measuring impact, and what has caused or prevented success. You will leave the course with a powerful, yet practical method, checklists, job aids, and the skills to rapidly assess the impact of your organization’s initiatives.
—Elaine Biech ATD’s 2020 Distinguished Contribution to Talent Development and author of Washington Post’s #1 best seller The Art and Science of Training
Rob Brinkerhoff has earned his place in the pantheon of the small handful of people who have been true innovators in workplace learning evaluation. His Success Case Methodology is a revolutionary tool for evaluating the success of learning and performance improvement programs. And now, Rob and his colleagues are providing us with a very special opportunity to dive deep to develop our skills in rapid impact evaluation in the newly offered SCM Certification program.
— Will Thalheimer, PhD, MBA, Principal, TiER1 Performance
For many years in my role as an organizational learning leader, I’ve led important learning initiatives that required an investment of time and money and also carried expectations for impact on the business. As such, understanding what was working and where we could improve the learning experiences to get higher yield was important.
The Success Case study allowed me to approach the analysis of various learning initiatives with the mindset of continuous improvement—not one of “proving training worked”. We knew that it worked better in some areas than others, and I wanted to know why. I like that the study is conducted based upon solid research principles and design, that the results were objective, and the report and recap provided a path for excellent discussion and decision making with my learning team and our business stakeholders.
USD $2,395 per person
Payment will take place via Stripe. If you need a different means to process your payment or have any questions, please get in touch.
Kickoff: May 1, 2023 - You will receive an email with information about how to prepare for and connect to the life sessions.
Live sessions: 10:30 - 1:30 EST (Find your time)
Kickoff: July 24, 2023 - You will receive an email with information about how to prepare for and connect to the life sessions.
Live sessions: 10:30 - 1:30 EST (Find your time)
To support your implementation of impact studies, the Certification includes unlimited access to a digital library of SCM resources pertinent to shape and support all steps of an impact study. This includes job aids, checklists, example report formats and templates, example surveys, interview protocols, MP4 audio examples of interviews, and so forth. The certification learning experience and performance support tools enable graduates to conduct SCM impact studies: identifying impact evaluation opportunities and benefits, planning, and implementing SCM impact studies, and preparing actionable reports with defensible conclusions and recommendations. BEI will be available for follow-up and individualized consultation and coaching if needed, provided at reduced rates for certification graduates.
The instructional portion of the certification is a 100% virtual immersion program, delivered on the award-winning Promote digital learning experience platform (LxP). Participants will learn from individual self-paced module assignments interspersed before, between, and after the three weekly 3-hour synchronous interactive workshops.
Participants can expect to dedicate approximately two (2) hours of independent self-paced work before the first live workshop, and the same level of engagement in between workshops 1 and 2, and 2 and 3. A capstone assignment is expected to take about three (3) hours of independent work after the third workshop in which participants have three weeks to complete capstone assignments and submit for personal feedback, to earn their badge and certificate.
Answer: Yes, though you will need access to technical expertise for some of the tasks in a SCM impact study, such as survey design, data analysis, data display, and so forth. In our experience, access to such skills is very available, and many studies we have conducted over the years included use of “hired hands”.
Answer: The three live sessions are the heart of the Certification and the learning activities are intended to reinforce learning and application. If your schedule forbids you to participate, then this program is not for you. On the other hand, we do know that occasional unexpected commitments arise that may interfere with participating fully in a particular session. For this reason, all live sessions will be recorded for people who wish to revisit them or fill in a missed portion.
Answer: No, you do not. Anyone with a few years of experience in a training or performance improvement or other organizational change initiative should be able to fully master and benefit from the program.